Results of vehicle check-up events during Car Care Aware Fairs across the country in April and October 2006 revealed that nearly nine out of ten vehicles need service or parts, underscoring significant sales opportunities lor the automotive aftermarket, according to the Car Care Council.
An analysis of nearly a thousand inspection forms, submitted from event coordinators in 16 states, shows that 88% of vehicles checked during National Car Care Month in April and Fall Car Care Month in October needed parts replacement, service or fluids. The top problem areas were motor oil, windshield wipers, air filters, belts and hoses and lights.
"Vehicle check-up events are typically the focus of Car Care Aware Fairs sponsored by repair shops, parts stores, distributors in cooperation with local vocational schools, media, civic groups and
others," said Rich White, executive director, Car Care Council. "While these events are free to consumers and serve as community-relations builders, most aftermarket businesses that participate experience an increase in sales and customers as a result."
These results reinforce the continued need for consumer education about the benefits of regular vehicle care, maintenance and repair. Visit the Car Care Council's website at www.carcare.org for more information.
Copyright Hearst Business Publishing Mar 2007
Provided by ProQuest Information and Learning Company. All rights Reserved
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